The NHL struck gold with the Winter Classic concept back in 2008. The introduction of the Stadium Series threatened the unique nature of the event, however. That's why a memorable encounter between the Chicago Blackhawks and Washington Capitals was so important.
By adding more outdoor games to the schedule last season, what was an annual showcase where the NHL could take center stage became an overused gimmick. The league decided to take the short-term gain with hope it wouldn't have too much of a negative impact on the main event.
The lack of hype surrounding the event in the days leading up to the game was noticeable. Television time usually spent discussing the Winter Classic was instead used to banter about other sporting events, most notably the College Football Playoff semifinals.
So the NHL needed the Blackhawks and Capitals to put on a show.
The concern isn't about game attendance. The Winter Classic is always going to remain a spectacle for the host city and its fans for as long as the outdoor games continue. It's about the league trying to keep a place on the national stage during a busy ...
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Article written by Tim Daniels
Winter Classic 2015: Blackhawks vs. Capitals Thriller Gives Event Needed Boost
January 2nd, 2015 by Tim Daniels Leave a reply »
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