Why Michael Jordan Missed the Mark in 1st Attempt at Social Consciousness

July 28th, 2016 by Khalid Salaam Leave a reply »

Michael Jordan's recent statement to The Undefeated on police brutality is a quick read.

The sparse number of words isn't the problem, though; it's what he says. The Gettysburg Address came to a grand total of 272 words, so we know size isn't the fulcrum on which greatness turns. Greatness is impacted by spirit, and his comments are devoid of it. 

He unexpectedly addressed the issue of black people and police brutality, energizing fans who had long given up on Jordan's potential as a social crusader. He mentioned that he "can no longer stay silent” and that he is “saddened and frustrated by the divisive rhetoric and racial tensions that seem to be getting worse as of late.”

The shock of his comments was followed by a barrage of keyboard slow claps, many lauding him for finally acknowledging a serious social issue.

Many consider this a win, a big deal in and of itself. Ronda Racha Penrice, cultural historian and author of the book African American History for Dummies, is among them.

"Jordan is ...

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