NBA All-Star Game 2012: Why the Game Still Matters to Fans

February 25th, 2012 by Paul Grossinger Leave a reply »
The NBA All-Star Game doesn't count for anything, so why does it still matter to fans?

The All-Star Game doesn't decide home-court advantage in the NBA Finals, so it matters less than in baseball.  But it's also not a complete sideshow like the NFL's much-maligned Pro Bowl. It may not be essential to every basketball fan, but it still means something.

The NBA All-Star Game counts to fans because it's a showcase for a mix of basketball's best and most entertaining players.  The fans vote in the starters, which makes it worth tuning in to see your favorite player.  But the fans don't vote in everyone, and the coaches' picks make it a great way to see a true mix of the league's best talent.

The NBA also made the All-Star Game into a whole weekend experience, which was a very clever move. It blocks out a whole piece of the basketball calendar, rather than simply a few hours, which makes fans much more likely to tune in to at least one event.  

Want to see new sensation Jeremy Lin?  They are working him into the scrimmage.  Interested in new European star Ricky Rubio?  Check out the rookie-sophomore game. &nb ...

Read Full Article at Bleacher Report - NBA
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