Moving Mountains For LeBron: Does ESPN Have An Agenda?

July 11th, 2010 by Dwight Palmer Leave a reply »
Its been amusing watching the ESPN hype over LeBron James the prvious five years. If you haven't been paying attention, ESPN has projected LBJ as the best player in the league for years. Most everyone else, until this past season, cited Kobe Bryant as the best player in the world. 

I always wrote this off to a difference of opinions. Over the last two seasons, the hyperbole surrounding LBJ has mostly come from the ESPN organization. Aside from some game broadcasts and sports updates, does this organization have stock, or a business interest, in the NBA?
Several years ago, the premier star of the league, Kobe Bryant, received some negative publicity about a personal matter.  From that point on, it appears that the embarrassed NBA began looking for a replacement as the face of the league.

Recall how we were bombarded with King James commercials, and borderline blasphemous references of LBJ as a type of savior, before he even played one NBA game with the Cavaliers.
It was said in some chat rooms that the NBA was purposely ignoring Kobe’s worth and giving MVP awards to lesser deservi ...

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