LeBron James, the NBA’s Jesse Jackson: Why LBJ Was Wrong To Play the Race Card

September 30th, 2010 by Bryan Toporek Leave a reply »
In an interview that aired on CNN Wednesday night, CNN correspondent Soledad O'Brien asked LeBron James if race played a factor in the massive backlash he received this summer after The Decision.

"I think so at times," James said. "It's always, you know, a race factor."

James is doing an awfully good job impersonating Jesse Jackson here, but he couldn't be more off base with his accusations about race.

All you need is one long look at LeBron's plummeting Q rating to understand that America, quite frankly, is pissed off at the King.  And it's not because he's black.

Otherwise, why would Kevin Durant—a player who's no less black than LeBron—be seen as the NBA's newest savior?  Shouldn't Kevin Love—the only white member of Team USA this summer—be the NBA's next big thing, by that logic?

Something tells me Durant isn't too worried about Love surpassing him. 

Nevertheless, James' manager, Maverick Carter—you may better remember Carter as the marketing genius behind the The Decision—couldn't help but jump into the racial discourse during Wednesday's interview.
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