If LeBron James Is Really Smart, He’ll Stay a Cleveland Cavalier…at a Discount

May 15th, 2010 by Andrew Brining Leave a reply »
Let's all agree on one thing right out of the chute—barring some astoundingly cataclysmic decision-making, LeBron James will never have to work on a budget.

In fact, it would take just run-of-the-mill bad decision-making for any future generations possessing a drop of King James' blood to ever find themselves worrying about greenbacks.

The sum total of the dude's personal fortune is already mind-boggling and LeBron is only 25 years old. There's the money he's made directly from the National Basketball Association, which is considerable.

But the real cash cow is his stable of endorsements—a group that started with a stallion in Nike's $90 million jackpot and presumably has grown exponentially the further LBJ has gotten from high school.

That's a safe presumption considering his roster of corporate sponsors includes the Swoosh, Sprite, McDonald's, Upper Deck, and State Farm, i.e., some of the heaviest hitters in the ad game.

However, what's truly staggering is that all of the above will be mere drops in James' financial bucket (which is probably better approximated by one of the Great Lakes) when all is said and ...

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